Hallford LLC

Executive course

Design and Execute Winning Strategy in 6 Weeks

A practical, project-driven certificate for managers and founders who must turn strategy into measurable results.

— Promise —

By the end you wil:

• Build a complete, data-driven strategic plan for your business or unit
• Translate strategy into OKRs, roadmaps, budgets, and accountability cadences
• Stress-test choices using scenarios, unit economics, and risk controls
• Align teams and execute the first 90 days with dashboards and rituals

— Who It’s For —

• Founders and CEOs in SMEs and startups
• General managers and P&L owners
• Marketing, ops, or product leaders moving into strategy roles
• Consultants who need a structured, repeatable framework

— What You Get —

• 6 live workshops + Q&A (recorded)
• Step-by-step playbooks and fill-in templates
• Case labs and instructor feedback on your plan
• Peer review circles and accountability partner
• Completion certificate from Hallford Business Education
• Alumni community and quarterly strategy clinics

— Curriculum (6 Weeks) —

Week 1: Strategic Diagnosis

• 6 live workshops + Q&A (recorded)
• Step-by-step playbooks and fill-in templates
• Case labs and instructor feedback on your plan
• Peer review circles and accountability partner
• Completion certificate from Hallford Business Education
• Alumni community and quarterly strategy clinics

Week 2: Choices that Win

• Vision, advantage, where-to-play/how-to-win, unfair assets
• Strategy filters to kill weak options fast
Deliverable: Strategy Choice Stack (3 grounded bets)

Week 3: Operating System for Strategy

• OKRs that tie to P&L and cash
• Cadence design: WBRs, MBRs, QBRs; decision rights and RACI
Deliverable: 12-month Strategy→Execution map

Week 4: Economics, Budgets, and Risk

• Unit economics, sensitivity, and scenario planning
• Portfolio allocation and risk controls
Deliverable: Scenario pack and budget model starter

Week 5: Go-to-Market and Growth Systems

• Positioning, pricing, channels, and pipeline mechanics
• Leading vs lagging metrics; dashboard design
Deliverable: GTM scorecard and 90-day ramp plan

Week 6: Change Leadership and Adoption

• Narrative, stakeholder map, incentives, and governance
• Pre-mortem and rollback plans
Deliverable: Strategy Narrative + 90-Day Execution Playbook

— Delivery & Time Commitment —

• Duration: 6 weeks
• Live sessions: 2 hours/week
• Self-paced content: 2–3 hours/week
• Office hours: optional weekly drop-in

— Pricing —

Standard: $60 one-time
Includes lifetime access to updates and alumni clinics for 12 months.

— Guarantees —

7-Day Risk-Free Window: if the program isn’t for you after the first session, request a full refund within 7 days of the start date.

— Frequently Asked Questions —

Q: Is this beginner friendly?
A: Yes. We start with fundamentals and move quickly into applied work using your business as the case.

Q: Will I get 1:1 help?
A: You’ll receive capstone feedback and priority office hours. VIP upgrade available for deeper advisory.

Q: What if I miss a live session?
A: All sessions are recorded; you’ll have catch-up tasks.

Q: Is there homework?
A: Expect 2–3 hours/week to build your plan using the templates.

Q: Can my team attend together?
A: Yes. We support team seats and an internal presentation option in Week 6.

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